Dr. DOEL MUKHERJEE

Assistant Professor

Amity Business School, Kolkata

Marketing
Amity Business School (ABS)

PhD (Padmasree Dr. D Y Patil University, Navi Mumbai), MBA, Andhra University; BBM, Andhra University
20.4 YEARS
Sustainable marketing; Buying behaviour and food consumption behaviour; diffusion of innovation
Amity Business School (ABS)