BBA (Hospitality Services & Events Management)

Program Code 121713


Campus Jaipur

Institute Amity School of Hospitality, Jaipur

University Amity University Rajasthan

Eligibility 10+2

Duration 3 Years

Selection Process

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 1.0

Course Structure

Semester 1

  • Hospitality Foundation
  • Course Code : BBH101 Type : Compulsory Credit : 3
  • Customer Relationship Mgt
  • Course Code : BBH102 Type : Compulsory Credit : 3
  • Business Law
  • Course Code : BBA106 Type : Compulsory Credit : 3
  • Financial Accounting
  • Course Code : BBA105 Type : Compulsory Credit : 3
  • English-I
  • Course Code : BCS101 Type : Compulsory Credit : 1
  • Behavioural Science - I (Understanding Self for Effectiveness)
  • Course Code : BSS103 Type : Compulsory Credit : 1
  • Business Environment
  • Course Code : BBA102 Type : Compulsory Credit : 3
  • Managing Service Operation-I
  • Course Code : BBH103 Type : Compulsory Credit : 3
  • Foreign Language – I French
  • Course Code : FLN101 Type : FBL Credit : 1
  • Foreign Language – I Spanish
  • Course Code : FLS101 Type : FBL Credit : 1

Semester 2

  • Events Management Foundation
  • Course Code : BBH201 Type : Compulsory Credit : 3
  • Managing Service Operation-II
  • Course Code : BBH203 Type : Compulsory Credit : 3
  • English
  • Course Code : BCS201 Type : Compulsory Credit : 1
  • Management Accounting
  • Course Code : BBA280 Type : Compulsory Credit : 3
  • Data Analytics
  • Course Code : BBA265 Type : Compulsory Credit : 3
  • Facilities Management
  • Course Code : BBH202 Type : Compulsory Credit : 3
  • Behavioural Science – II (Problem Solving and Creative Thinking)
  • Course Code : BSS203 Type : Behav. Science Credit : 1
  • Foreign Language – II French
  • Course Code : FLN201 Type : FBL Credit : 1
  • Foreign Language – II Spanish
  • Course Code : FLS201 Type : FBL Credit : 1

Semester 3

  • Behavioral Science – III, (INTERPERSONAL COMMUNICATION RELATIONSHIP MANAGEMENT)
  • Course Code : BSS303 Type : Compulsory Credit : 1
  • Event Production Process
  • Course Code : BBH302 Type : Compulsory Credit : 3
  • Corporate Social Responsibilities
  • Course Code : BBA382 Type : Compulsory Credit : 3
  • Understanding Customer Requirement
  • Course Code : BBH301 Type : Compulsory Credit : 3
  • Service Quality Management
  • Course Code : BBH303 Type : Compulsory Credit : 3
  • Business Communication-I
  • Course Code : BCS301 Type : Compulsory Credit : 1
  • Marketing Management - I
  • Course Code : BBA304 Type : Compulsory Credit : 3
  • Environment Studies
  • Course Code : EVS001 Type : Compulsory Credit : 4
  • MIS
  • Course Code : BBA303 Type : Elective Credit : 3
  • Service Entrepreneurship
  • Course Code : BBH304 Type : Elective Credit : 3
  • Dining Etiquettes & Social Skills
  • Course Code : BBH305 Type : Elective Credit : 3
  • Foreign Language – III French
  • Course Code : FLN301 Type : FBL Credit : 1
  • Foreign Language – III Spanish
  • Course Code : FLS301 Type : FBL Credit : 1

Semester 4

  • Business Communication – II
  • Course Code : BCS401 Type : Compulsory Credit : 1
  • Behavioral Science-IV (Group Dynamics and Team Building)
  • Course Code : BSS403 Type : Compulsory Credit : 1
  • Marketing Management – II
  • Course Code : BBA402 Type : Compulsory Credit : 3
  • Human Resource Management
  • Course Code : BBA406 Type : Compulsory Credit : 3
  • Business Modelling in Excel
  • Course Code : BBA493 Type : Compulsory Credit : 3
  • Legal Aspects & Risk Management in Events
  • Course Code : BBH401 Type : Compulsory Credit : 3
  • Mall Management
  • Course Code : BBH402 Type : Compulsory Credit : 3
  • Special Events-MICE & Corporate
  • Course Code : BBH403 Type : Compulsory Credit : 3
  • Event Marketing & Sponsorship
  • Course Code : BBH404 Type : Elective Credit : 3
  • Restaurant Management
  • Course Code : BBH405 Type : Elective Credit : 3
  • Airline & Cargo Management
  • Course Code : BBH406 Type : Elective Credit : 3
  • E-Commerce
  • Course Code : BBA405 Type : Elective Credit : 3
  • Foreign Language – IV French
  • Course Code : FLN401 Type : FBL Credit : 1
  • Foreign Language – IV Spanish
  • Course Code : FLS401 Type : FBL Credit : 1

Semester 5

  • Business Communication – III
  • Course Code : BCS501 Type : Compulsory Credit : 1
  • Behavioral Science – V (INDIVIDUAL SOCIETY AND NATION)
  • Course Code : BSS503 Type : Compulsory Credit : 1
  • Entrepreneurship Development
  • Course Code : BBA596 Type : Compulsory Credit : 3
  • Analytical Skill Building
  • Course Code : BBA592 Type : Compulsory Credit : 3
  • Retail Management
  • Course Code : BBH501 Type : Compulsory Credit : 3
  • Club & Resort Management
  • Course Code : BBH502 Type : Elective Credit : 3
  • Facility Management, Planning & Design
  • Course Code : BBH503 Type : Elective Credit : 3
  • Management of Domestic and Foreign Exchange Market-I
  • Course Code : BBA594 Type : Elective Credit : 3
  • Business Data Processing
  • Course Code : BBA595 Type : Elective Credit : 3
  • Basics and Strategies of Digital Marketing
  • Course Code : BBA513 Type : Elective Credit : 3
  • Personal Financial Planning
  • Course Code : BBA502 Type : Elective Credit : 3
  • Principles of Investment Management
  • Course Code : BBA508 Type : Elective Credit : 3
  • Training & Development
  • Course Code : BBA511 Type : Elective Credit : 3
  • Foreign Language – V French
  • Course Code : FLN501 Type : FBL Credit : 1
  • Foreign Language – V Spanish
  • Course Code : FLS501 Type : FBL Credit : 1

Semester 6

  • Internship 3 MONTHS
  • Course Code : BBH601 Type : Compulsory Credit : 12
  • Dissertation Project
  • Course Code : BBH602 Type : Compulsory Credit : 5
  • Research Methodology
  • Course Code : BBH603 Type : Compulsory Credit : 3
  • Service Quality & Improvement
  • Course Code : BBH604 Type : Elective Credit : 3
  • Tourism Operations
  • Course Code : BBH605 Type : Elective Credit : 3
  • Tourism Planning Development & Management
  • Course Code : BBH606 Type : Elective Credit : 3
  • Managing Tour Package & Operations
  • Course Code : BBH607 Type : Elective Credit : 3
  • Brand Management
  • Course Code : BBA605 Type : Elective Credit : 3
  • Advertising & Sales Promotion
  • Course Code : BBA606 Type : Elective Credit : 3
  • Financial Derivatives
  • Course Code : BBA609 Type : Elective Credit : 3
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