Amity Business Review (ABR) ISSN (print): 0972-2343 is a bi-annual, blind peer reviewed, refereed research based international journal. ABR is listed in databases, like EBSCOhost, USA, Ulrichsweb, Global Serials Directory, Academic Keys, USA, Advanced Science Index(ASI), Germany, with the ASI_Score of 1.3, Indian Citation Index(ICI). The first publication of Amity Business Review , Vol. 1, No. 1 was in July - Dec 2000 and then began the journey of a synergistic approach and creativity through quality contribution of the academic and corporate researchers.

The International Journal of Amity Business School- ABR captures comprehensively the frontier trends in the varied disciplines of Management. The aim of ABR is

• To contribute and create a platform where ideas, concepts and applications in the field of National and International Business can be discussed and disseminated.
• To publish high quality scholarly articles, both theoretical and empirical, in the broad spectrum of the management domain.
• To promote research and provide an avenue to the researchers for dissemination of the research findings on the contemporary issues and practices at the global level.
• To augment the understanding of management in the context of business, economy and society.

The primary audience of this publication comprises the academicians, graduate students, practitioners, and all those who are interested in the field of business management. We publish research articles and case studies on a variety of topics, contexts and research methods that examine the rapidly evolving relationship in the varied disciplines of management. We encourage a wide range of submissions on social, political, economic and environmental factors, Finance, Information Systems, e-commerce, e-business, Banking, Service Marketing, Corporate Governance, Social Responsibility, Insurance and other varied emerging paradigms in the allied areas of management.

The manuscripts that are submitted are reviewed according to the international standards on the basis of the originality of its contribution, its relevance to development of the subject and its quality of presentation.

ABR requires authors to use online submission. During the submission process the following should be provided:

• The names of two suggested referees, with their institutions, telephone numbers and email addresses. Please add the applicable areas of expertise and indicate their suitability as referees. Please do not suggest academicians based in your own institution, as they will not be approached. However the decision to send the manuscript to the suggested referees is at the discretion of the editorial board.
• A covering letter of submission (giving the postal, fax and email addresses of the corresponding author). We require a statement that the manuscript is not under consideration for publication elsewhere and that its publication in the present form has been approved by all authors.
• If the manuscript is a resubmission, please upload a letter giving point-by-point responses to the referees of the previous version.
• The manuscripts should be submitted via e-mail at abr@amity.edu