The event had two stalwarts in the areas of Corporate Communication and Academics as the Speakers. Mr. Anuj Dayal, Executive Director, Corporate Communications, Delhi Metro Rail Corporation Ltd. dealt with the various key Internal and External Online as well as Offline Corporate Communication Strategies adopted by India’s one of the biggest Urban Infrastructure Project, DMRC during the difficult period of Covid-19 to stay connected with the masses and to provide consistent communication to them. The speaker also focussed on the major steps adopted by the corporation when the Delhi Metro resumed its service slowly-slowly in the Unlock Period and what were the crucial communication strategies executed by DMRC to inform and educate the masses about how to travel in a safe manner.
Prof. Amit Jain, the second speaker of the session discussed in detail the various major strategies adopted by Amity University Rajasthan both during the Lockdown as well as the Unlock Period to ensure that firstly, academics is not compromised, secondly, the morale of the employees and the students is kept high and above all there is a consistent and authentic channel of communication maintained between the employees and between the faculties and the students.