Faculty at Amity Business School has published more than 100 research papers in peer reviewed journals including Scopus index journals. The research paper titled "Behavior of Indian Sectoral Stock Price Indicies in the Post Subprime Crisis Period" has bagged ‘Award of Excellence for Outstanding Paper’ by the Emerald's International Journal for 2016. Its full text has been downloaded 1060 times since its publication in April, 2015.

Faculty at Amity Business School has authored many books, including an international seller titled ‘The VUCA Company”. The book analyses corporate failures in India using 12 case studies since the time of economic liberalization. Each study has been the result of meticulous research over the years and provides insights into behavioral and systemic aspects of business failures and under-performance.

Research Consultancy

ABS faculty has an established track record of undertaking consulting research projects. Some of the recent projects include project with the Ministry of Micro, Small and Medium Enterprises (MSME) and Entrepreneurship Development Institute (EDI) of India, consultancy projects of Oxfam India and Dr. RML Medical Hospital at Lucknow. Currently two projects from ICSSR are underway in areas of healthcare and education.

Online links of works/ published articles of faculty members which are Scopus Indexed

Our Thrust Areas

  • Accounting and Taxation
  • B2B Marketing
  • Behavioral Finance
  • Capital Markets
  • Communication in organisations and Organisation Studies
  • Consumer Behaviour
  • Corporate Financial Reporting
  • Digital Marketing
  • Economics
  • eGovernance, ERP, Technology Enabled Operations Management
  • Family Business and entrepreneurship
  • Financial Econometrics
  • Human Resource Management
  • International Business
  • International Marketing
  • Operations Management
  • Operations Research
  • Organizational Behaviour
  • Personal Finance
  • Quantitative Analysis and Research Methodology
  • Retail and E-retailing
  • Retail Management
  • Rural marketing
  • Sales Management
  • Services Marketing
  • Strategic Finance Management
  • Strategy and Innovation
  • Supply Chain and Logistics Management

"Behavior of Indian sectoral stock price indices in the post subprime crisis period", Vardhan Harsh; Sinha Pankaj; Vij Madhu, Journal of Advances in Management Research, Vol. 12 Issue: 1, pp.15-29, (2015)

"Influence of foreign institutional investments (FIIs) on the Indian stock market: an insight by VAR models", Vardhan Harsh; Pankaj SinhaJournal of Emerging Market Finance,15(1), 2016, 49-83

"Use and Misuse of Technology in Marketing: Cases from India” Fatma Sabeeha, International Journal of Technoethics, 2018

“Transition dilemma in a closely held family business: A case of Excel Transporters”,  Sinha K Amit; Joshi Manoj; Dixi Shailja; B. Shukla,        European Journal of Family Business, Elsevier, 2018,ISSN: 2444-877X

“Conflicts in a closely held family business: Durga and Company”, Joshi Manoj; Dixit Shailja;  Sinha K Amit;   B. Shukla, Vision, SAGE, Vol. 22, No. 1, 2018, ISSN: 0972-2629

“Study of Value Chain of Indian Textile Handicrafts: A Case of Lucknow Chikankari”, Srivastava Alpana; Singh Jagriti, Prabandhan: Indian Journal of Management, 2018,      ISSN: ISSN: 0975-2854

“The Challenge of Reforming Indian Tax System for Enabling Make in India”,        Moid Sana, FIIB Business Review, 2018, Online ISSN 2455-2658 Print ISSN 2319-7145

“The Unanticipated Enforcement of Demonetisation and it’s Implication on Indian Economy”, Srivastava Sankalp; Bisaria Charu, Revista- Espacios-2018, ISSN-07981015

“Innovation Scores High: HR Practices in Contemporary Industries to Battle the VUCA's Burst", Bhatt Alka International Journal of Management, 2017,ISSN PRINT 09766502

“Invention, Innovation and Innovative practices: A reason to study in a VUCA perspective”, Joshi Manoj, Journal of Entrepreneurship, Business and Economics,      2017,       ISSN 2345-4695

“The Transition Challenge in Family & Business: A Case Study of K L Bricks”,        Joshi Manoj, Journal of Family Business Management, Emerald, 2017, ISSN-2043-6238

“Comfort and shelter for all: A case of an entrepreneurial firm” Joshi Manoj; Dixit Shailja; Sinha K Amit, Journal of Entrepreneurship in Emerging Economies, Emerald , 2017, ISSN-2053-4604

“Conjugation of Emotional Intelligence & Work Life Balance” Gupta Anviti; Singh Aditi, International Research Journal of Humanities, Engineering & Pharmaceutical Sciences, UGC Approved Journal. Indexed in Google Scholar, 2017, ISSN: 2320-2955

Predictive Analysis of Music Preferences Of Indian Customers based on their Personality: A Mixed Method Approach” Malik Komal; Saxena Sakshi; Mehta Namit; Nagar Nidhi, SCOPUS Indexed  (Symbiosis Centre of Management and Human Resource Development SCMHRD),       2017, ISSN: 0973-9866

"Examining the influence of health insurance literacy and perception on the people preference to purchase private voluntary health insurance", Mathur Tanuj; Das Gurudas; Gupta Hemendra, Health Services Management Research, Sage Publication, 2018, ISSN 0951-4848

“Strategic Supply Chain Management in Avionics Transfer of Technology  Projects for Indian Defence PSUs” Srivastava Alpana; Singh Lakshman , Revista Espacios: Sociacion de Profesionales y Tecnicos del CONICIT, Venezuela, 2017,      ISSN: 0798-1015

“Analyzing Indian Research and Development Organizations: A SWOT Analysis”, Srivastava Alpana; Kumar Abhishek;         RP Kumar Jeevan; Tiwari K Rajesh, International Journal of Innovation Science, Emerald Publication, 2017, ISSN: 1757-2223


“Measurement of Scientific Productivity in R&D Sector: Changing paradigm”, Kumar Abhishek,    Recent Patents in Biotechnology 11 (1), 20-31

“Enhancing life insurance penetration and density in India: purchase intention modeling”, Shukla Upendra Nath, International Journal of Economics and Business Research, 15(2), 141-154. ISSN: 1756-9869(Online), 1756-9850 (Print), Impact Factor 0.15

“Fundamental Re-engineering for Endurance in Competitive Market- A Case Study of Life Insurance Corporation of India”, Shukla Upendra Nath,        International Journal of Teaching and Case Studies - Inderscience Publishers, 6(4), 333–342

“Outsourcing & vendor development model for avionics TOT project in DPSUs of India", Singh Lakshman, Quality - Access to Success, 18(160), 88-92

“Outsourcing & vendor development model for avionics TOT project in DPSUs of India”, Singh Lakshman, Espacios, 38(38)