BBA (3 Continent)

Campus Lucknow

Institute Amity Business School, Lucknow

University Amity University Uttar Pradesh

Eligibility 10+2 (min 55%)

Duration 3 Years

Selection Process

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 1.96

Course Structure

1st Year

Semester 1

  • Fundamentals of Environmental Studies [Minor III - NTCC / Co-curricular Courses / Outdoor Activity Based Courses]
  • Course Code : ESCM114
  • Office Management with MS Word and MS Excel [Minor II - Vocational Courses /SKE courses/Industry Specific Courses]
  • Course Code : CSIT145
  • Accounting Fundamentals [Discipline I (Major I) (Management ) ]
  • Course Code : ACCT102
  • Business Statistics [Discipline I (Major I) (Management ) ]
  • Course Code : QAM103
  • Business Ethics and Governance [Discipline I (Major I) (Management ) ]
  • Course Code : MGMT108
  • Computer Applications [Discipline I (Major I) (Management ) ]
  • Course Code : CSIT108
  • Introduction to Business Economics [Discipline I (Major I) (Management ) ]
  • Course Code : ECON153
  • Introduction to Management Principles [Discipline I (Major I) (Management ) ]
  • Course Code : MGMT109
  • Communication Skills - I [Communication Skills]
  • Course Code : BC109
  • Foreign Business Language
  • Course Code :
  • Open Elective Courses
  • Course Code :
  • Outdoor Activity Based Courses
  • Course Code :

Semester 2

  • Business Statistics [Core Courses]
  • Course Code : QAM103
  • Cost and Management Accounting [Core Courses]
  • Course Code : ACCT205
  • Environmental Studies - II [Core Courses]
  • Course Code : EVS102
  • Fundamentals of Human Resource Management [Core Courses]
  • Course Code : HR201
  • Fundamentals of Management and International Business [Core Courses]
  • Course Code : IB105
  • Principles of Marketing- II [Core Courses]
  • Course Code : MKTG103
  • Introduction to Communication Skills [Communication Skills]
  • Course Code : ENG111
  • Individual Society and Nation [Behavioural Science]
  • Course Code : BS102
  • Foreign Business Language
  • Course Code :
  • Open Elective Courses
  • Course Code :
  • Outdoor Activity Based Courses
  • Course Code :

2nd Year

Semester 3

  • International Trade Institutions [Specialisation Elective Courses]
  • Course Code : IB201
  • Value and Ethics in International Business [Specialisation Elective Courses]
  • Course Code : IB301
  • Summer Internship [Non Teaching Credit Courses]
  • Course Code : MSSI100
  • Fundamentals of Financial Management [Core Courses]
  • Course Code : FIBA201
  • Fundamentals of Production and Operations Management [Core Courses]
  • Course Code : POM201
  • Management Information Systems [Core Courses]
  • Course Code : CSIT204
  • Research Methodology [Core Courses]
  • Course Code : QAM202
  • Understanding Organizational Behavior [Core Courses]
  • Course Code : HR101
  • Communication Skills - II [Communication Skills]
  • Course Code : BC206
  • Foreign Business Language
  • Course Code :
  • Open Elective Courses
  • Course Code :
  • Outdoor Activity Based Courses
  • Course Code :

Semester 4

  • Emerging Markets for International Business [Specialisation Elective Courses]
  • Course Code : IB305
  • India’s Foreign Trade [Specialisation Elective Courses]
  • Course Code : IB207
  • Business Law [Core Courses]
  • Course Code : LAW105
  • E - Commerce [Core Courses]
  • Course Code : CSIT105
  • Fundamentals of Entrepreneurship [Core Courses]
  • Course Code : ENTR301
  • Operations Research [Core Courses]
  • Course Code : QAM201
  • Principles of Consumer Behaviour [Core Courses]
  • Course Code : MKTG304
  • Creativity for Team Excellence [Behavioural Science]
  • Course Code : BS208
  • Foreign Business Language
  • Course Code :
  • Open Elective Courses
  • Course Code :
  • Outdoor Activity Based Courses
  • Course Code :

3rd Year

Semester 5

  • Cloud Computing in Business [Specialisation Elective Courses]
  • Course Code : CSIT227
  • Documentation and Logistics for International Trade [Specialisation Elective Courses]
  • Course Code : IB210
  • Fundamentals of International Human Resource Management [Specialisation Elective Courses]
  • Course Code : HR305
  • Fundamentals of Project Management [Specialisation Elective Courses]
  • Course Code : POM203
  • International Financial Management [Specialisation Elective Courses]
  • Course Code : FIBA322
  • Service Marketing [Specialisation Elective Courses]
  • Course Code : MKTG305
  • Term Paper [Non Teaching Credit Courses]
  • Course Code : MSTP100
  • Business Strategy [Core Courses]
  • Course Code : STRA303
  • Marketing in Digital Age [Core Courses]
  • Course Code : MKTG316
  • Professional Ethics and Social Responsibility [Professional Ethics]
  • Course Code : PFE301
  • Foreign Business Language
  • Course Code :
  • Open Elective Courses
  • Course Code :
  • Outdoor Activity Based Courses
  • Course Code :

Semester 6

  • Artificial Intelligence and Business Applications [Specialisation Elective Courses]
  • Course Code : CSIT327
  • Banking and Financial Institutions [Specialisation Elective Courses]
  • Course Code : INS203
  • Cross Cultural Management [Specialisation Elective Courses]
  • Course Code : HR202
  • Emerging Markets for International Business [Specialisation Elective Courses]
  • Course Code : IB305
  • Fundamentals of Training and Development [Specialisation Elective Courses]
  • Course Code : HR303
  • Integrated Marketing Communications [Specialisation Elective Courses]
  • Course Code : MKTG314
  • Internet of Things for Business [Specialisation Elective Courses]
  • Course Code : CSIT228
  • Operations Research [Specialisation Elective Courses]
  • Course Code : QAM201
  • Principles of Consumer Behaviour [Specialisation Elective Courses]
  • Course Code : MKTG304
  • Sales and Distribution Management [Specialisation Elective Courses]
  • Course Code : MKTG302
  • Security Analysis [Specialisation Elective Courses]
  • Course Code : FIBA321
  • Value and Ethics in International Business [Specialisation Elective Courses]
  • Course Code : IB301
  • Major Project [Non Teaching Credit Courses]
  • Course Code : MSMJ100
  • Fundamentals of Entrepreneurship [Core Courses]
  • Course Code : ENTR301
  • Fundamentals of Production and Operations Management [Core Courses]
  • Course Code : POM201
  • Social Communication [Communication Skills]
  • Course Code : BC302
  • Stress and Coping Strategies [Behavioural Science]
  • Course Code : BS302
  • Foreign Business Language
  • Course Code :
  • Open Elective Courses
  • Course Code :
  • Outdoor Activity Based Courses
  • Course Code :