Journal Publications:
1. Kaur, J., Lavuri, R., Parida, R., & Singh, S. V. (2023). Exploring the impact of gamification elements in brand apps on the purchase intention of consumers. Journal of Global Information Management (JGIM), 31(1), 1-30. [SCOPUS, SSCI-WOS, ABDC-A, ABS-2]
2. Singh, S. V., Rajauria, S., & Verma, V. (2023). A STUDY ON DINERS’OPINION TOWARDS INDUCTION OF SERVICE ROBOTS IN GUJARAT RESTAURANTS. PUSA Journal of Hospitality and Applied Sciences, 9(2), 1-11.
3. Paul, J., Kaur, D. J., Arora, D. S., & Singh, M. S. V. (2022). Deciphering ‘urge to buy’: A meta-analysis of antecedents. International Journal of Market Research, 64(6), 773-798. [SCOPUS, SSCI-WOS, ABDC-A, ABS-2]
4. Sharma, P. K., Ranjan, R., Singh, S. V., Jain, N., & Sharma, M. (2022, December). Enhance the tourism of unpopular places by fuzzy distance method. Communication, Networks and Computing (pp. 322-335). Cham: Springer Nature Switzerland. [Scopus]
5. Ranjan, R., Sujay, V. S., Himanshu, S., & Vaibhav, K. C. (2022). Factors influencing yoga tourism in Uttarakhand: A case study of Patanjali Yogpeeth. Int. J. Trend Sci. Res. Dev, 6, 292-298.
6. Pandey, V., Agarwal, M. K., & Singh, S. V. (2021). A tourism prospect of religious destination of Uttar Pradesh with special reference to Naimisaranya (Neemsaar). ZENITH International Journal of Multidisciplinary Research, 11(7), 42-54.
7. Singh, S. V., Arya, A., & Chauhan, A. (2021). Destination motivations through antecedents of Film-Induced Tourism: A study on Outbound visitors of Lucknow. Indian Journal of Applied Hospitality & Tourism Research, 13, 1-23.
8. Singh, S. V., Singh, K., & Prasad, R. R. (2020). Service quality, tourist satisfaction and revisit intention: Study of visitors in Jaipur. Shodh Sanchar Bulletin, 10(39), 34-42. [UGC-CARE]
9. Singh, S. V., & Ranjan, R. (2019). Online travel portal and their effect on travel agency: A study on outbound visitors of Varanasi, International Journal of Research and Analytical Reviews 6 (2), 2348-1269.
10. Kumar, A., Singh, S. V., Ranjan, R., & Singaiah, G. (2019). Emerging Challenges for Sustainable Tourism Practices and Conflict with Traditional approach in Garo Hills, Meghalaya. Journal of Emerging Technologies and Innovative Research, 6(2), 697-706.
11. Singh, S. V., Ranjan, R., Verma, A., & Bharadwaj, R. (2019). HOSPITALITY EDUCATION CURRICULUM EFFICACY: A STUDENT PERSPECTIVE. AVAHAN: A Journal on Hospitality &Tourism, 7(1).
12. Singh, S. V. (2018). An Analysis of Tourist Satisfaction in Varanasi as Destination Perspective through Important Performance Analysis. Avahan: A Journal on Hospitality and Tourism.
13. Singh, S. V. (2017). Customer perception and application of gap model in service quality of star-category hotels in Varanasi. Avahan- A Journal on Hospitality and Tourism Research, 5(1), 34-47.
14. Singh, P. C., Singh, S. V., Rajauria, S., Singh, V. K., & Sahu, P. Examine the Role of Short Video Platforms on Tourist’s Attitude: A Technology Acceptance Model (TAM) Approach. PUSA Journal of Hospitality and Applied Sciences, 10(2), 1-11.
Book Chapters:
1. Singh, K., Kumar, S., Singh, S. V., & Jain, A. (2025). Towards a Sustainable Future: Through Solid Waste Management Practices in Rural Destinations of India. In Solid Waste Management for Rural Regions (pp. 363-378). IGI Global Scientific Publishing.
2. Singh, P. C., Singh, S. V., Neelam, K., Srivastava, U., Singh, K., & Kumar, P. (2025). Consumer Skepticism Towards CSR Communication: Role of Content and Delivery. In Corporate Social Responsibility Approaches to Ethical AI in Business (pp. 157-180). IGI Global Scientific Publishing. [Scopus]
3. Singh, P. C., Pandey, A. K., Sahu, P., Singh, V. K., Singh, S. V., Neelam, K., & Kumar, P. (2025). Factors Influencing Adoption of Metaverse Platform: Gen Z Perspective. In The AI Metaverse Revolution: Transforming Multi-business Scenarios (Volume 1) (pp. 131-148). Emerald Publishing Limited. [Scopus]
4. Singh, K., Kumar, S., Singh, S. V., & Gantait, A. (2025). Sustainable Tourism Practices in Mountain Regions and Its Impact on Tourism Sectors: A Case Study of India. In Balancing Mountain Tourism, Cultural Heritage, and Environmental Stability (pp. 513-522). IGI Global Scientific Publishing.
5. Singh, P. C., Sahu, P., Pandey, A. K., Kumar, P., kumar Upadhyay, P., Singh, V. K., ... & Singh, K. (2025). Understanding the Dynamics of AI-Driven Business Intelligence Adoption and Marketing in India. In Retail Innovations in Business Models (pp. 387-402). IGI Global Scientific Publishing. [Scopus]
6. Chauhan, A., Tripathi, S., Singh, S. V., Singh, K., & Talukdar, M. B. (2025). Eco-Friendly Practices of Ghost Kitchens Through Smart Technology. In Impact of AI and the Evolution of Future Ghost Kitchens (pp. 231-246). IGI Global Scientific Publishing. [Scopus]
7. Sahu, P., Bakshi, S., Divya, K. M., Singh, S. V., Keshari, U., Kumar, P., ... & Singh, V. K. (2025). Examine the Influence of Social Media in Promoting Regional Cuisine: Empirical Evidence From Gadhkalewa, Chattisgarh. In Global Sustainable Practices in Gastronomic Tourism (pp. 305-316). IGI Global Scientific Publishing.
8. Shaikh, E., & Singh, K. (Eds.). (2024). Corporate Social Responsibility, Corporate Governance and Business Ethics in Tourism Management: A Business Strategy for Sustainable Organizational Performance. Emerald Publishing Limited.
9. Saxena, U., Singh, S. V., Shekhar, H., & Borilkar, R. (2024, June). Assessing user experience and e-service quality of the UP tourism website. In International Conference on Innovation and Regenerative Trends in Tourism and Hospitality Industry (IRTTHI 2024) (pp. 203-213). Atlantis Press.
10. Tripathi, M. A., Singh, S. V., Rajkumari, Y., Geethanjali, N., Kumar, D., & Aarif, M. (2024). The Role of 5G in Creating Smart Cities for Achieving Sustainable Goals: Analyzing the Opportunities and Challenges through the MANOVA Approach. Advanced Technologies for Realizing Sustainable Development Goals: 5G, AI, Big Data, Blockchain, and Industry 4.0 Application, 77-86. [Scopus]
11. Kumar, A., Singh, S. V., & Singh, K. (2024). Understanding Sustainable Tourist Behaviour Through a Critical Perspective of Motivation, Personality, Attitude, and Environment. In Achieving Sustainable Transformation in Tourism and Hospitality Sectors (pp. 278-293). IGI Global. [Scopus]
12. Singh, S. V., Singh, K., & Kumar, N. (2024). Sustainable Food Waste Utilization in the Context of the Indian Hospitality Industry. In Promoting Sustainable Gastronomy Tourism and Community Development (pp. 229-241). IGI Global. [Scopus]
13. Singh, S. V., Singh, P. C., Singh, K., & Nain, A. (2024). Role of Metaverse in Events Industry: An Empirical Approach. In New Technologies in Virtual and Hybrid Events (pp. 164-183). IGI Global. [Scopus]
14. Singh, S. V., Ancheary, T., Mondal, A., & Rajauria, S. (2024). Enhancing Service Excellence in the Hospitality Industry Through Effective Service Recovery From Failures. In Innovative Technologies for Increasing Service Productivity (pp. 117-133). IGI Global. [Scopus]
15. Singh, P. C., Singh, S. V., Jain, A., Shaikh, E., Singh, K., & Neelam, K. (2024). Role of CSR Advertising Campaigns in the Hotel Industry:‘Responsible Luxury’Campaign by ITC Hotels. In Corporate Social Responsibility, Corporate Governance and Business Ethics in Tourism Management: A Business Strategy for Sustainable Organizational Performance (pp. 19-35). Emerald Publishing Limited.
16. Tripathi, A., Singh, S. V., & Jha, R. (2023). Institutionalizing Cultural Tourism for Heritage Preservation: Comprehending Shri Kashi Vishwanath Temple Corridor (SKVTC). In Exploring Culture and Heritage Through Experience Tourism (pp. 108-124). IGI Global. [Scopus]
17. Singh, K., Sharma, R., & Singh, S. V. (2023). Analyzing Destination Attractiveness Through Importance-Performance Analysis: Comparative Analysis of Religious Sites Kedarnath and Omkareshwar. In Management and Practices of Pilgrimage Tourism and Hospitality (pp. 12-29). IGI Global. [Scopus]
18. Singh, S. V., Tripathi, A., Jha, R., & Ranjan, R. (2023). Contemporary Precedents in Pilgrimage Tourism: A Case Study of Shri Kashi Vishwanath Temple Corridor (SKVTC). In Prospects and Challenges of Global Pilgrimage Tourism and Hospitality (pp. 52-72). IGI Global. [Scopus]
19. Chauhan, R., Singh, S. V., & Katiyar, R. (2022). Analysis of occupational stress and impact on employee performance in hotels of Varanasi. PUSA Journal of Hospitality and Applied Sciences, 8(2), 1-11.
20. Singh, S. V., & Singh, K. (2020). Migrants workers in tourism and hospitality industry: Effect of COVID-19. Covid-19 crisis: Policy solutions and way forward to rebuild travel, tourism & hospitality sector.
21. Singh, S. V. (2018). Study on impact of factors in employee retention and turnover in hospitality industry with special reference to hotels in Varanasi. Development of Aspects in Tourism and Hospitality Sector, 190-201.
Books:
1. Singh, S. V., Singh, K., Matin, A. N., & Gantait, A. (2025). EVOLVING TRENDS IN TOURISM & HOSPITALITY INDUSTRY: A GLOBAL LENS, 24. [English]. Crown Publishing ISBN: 978-93-6426-237-8.
Patents:
2. Singh, S. V. [Singh S.V.], Singh, K. (2022). SYSTEM FOR GATHERING INFORMATION FROM CUSTOMER IN TOURISM INDUSTRY." (Patent No. 202211024683). The Patent Office Journal.
3. Singh, S. V. [Singh S.V.]. (2021). Design and development of Smart Garment as an IOT platform dedicated to tourists (Patent No. 202111041026). The Patent Office Journal. https://www.researchgate.net/publication/357899124_Design_and_Development_of_Smart_Garment_As_An_IOT_Platform_Dedicated_to_Tourists
Others:
Delivered Special Lectures: Programme conducted by INTACH Varanasi at IIT, BHU to aware student of Technology about Heritage Conservation, August 2016.