B.A. (Journalism & Mass Communication)

Program Code 16798

Campus Greater Noida

Institute Amity School of Communication, AUGN

University Amity University Uttar Pradesh

Eligibility 10+2

Duration 3 Years

Selection Process

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 0.9415
  • 1st Year Sponsored Semester Fee 1.4122

Course Structure

Semester 1

  • Indian National Movement & Constitution of India [Discipline II (Major II) / Minor Stream (Political Science ) ]
  • Nationalism in India [Discipline II (Major II) / Minor Stream (Political Science ) ]
  • Film Craft [Discipline II (Major II) / Minor Stream (Filmmaking ) ]
  • Studio 101 [Discipline II (Major II) / Minor Stream (Filmmaking ) ]
  • Writing for Visuals [Discipline II (Major II) / Minor Stream (Filmmaking ) ]
  • Basic Psychological Processes [Discipline II (Major II) / Minor Stream (Applied Psychology ) ]
  • Child Psychology [Discipline II (Major II) / Minor Stream (Applied Psychology ) ]
  • Communication and Mass Media [Discipline I (Major I) / Major (Core) (Journalism & Mass Communication ) ]
  • Fundamentals of Environmental Studies [Co-curricular Courses]
  • Film Appreciation [SAP Courses (Optional)]
  • Introduction of Artificial Intelligence in World Politics [SAP Courses (Optional)]
  • Introduction to Community Psychology [SAP Courses (Optional)]
  • Communication Skills - I [Communication Skills]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 2

  • Political Theory & Concepts [Discipline II (Major II) / Minor Stream (Political Science ) ]
  • Aesthetics of Film Making [Discipline II (Major II) / Minor Stream (Filmmaking ) ]
  • Film Appreciation [Discipline II (Major II) / Minor Stream (Filmmaking ) ]
  • Introduction to Film Making Technique [Discipline II (Major II) / Minor Stream (Filmmaking ) ]
  • Basic Research Methodology, Statistics and Psychological Testing [Discipline II (Major II) / Minor Stream (Applied Psychology ) ]
  • Print Media: Reporting, Editing and Production [Discipline I (Major I) / Major (Core) (Journalism & Mass Communication ) ]
  • Food, Nutrition and Hygiene [Co-curricular Courses]
  • Communication Skills - II [Communication Skills]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 3

  • Advertising Theory & Practice [Vocational Courses /SKE courses/Industry Specific Courses]
  • Term Paper [Supervised Independent Learning/ Non-Teaching Credit Courses]
  • Mindful Communication [Co-curricular Courses]
  • Individual Excellence & Social Dynamics [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 4

  • Reporting & Copy Editing Skills [Vocational Courses /SKE courses/Industry Specific Courses]
  • Screen Arts IV [Discipline II (Major II) / Minor Stream (Filmmaking. ) ]
  • Fundamentals of Research Methodology in Economics [Discipline II (Major II) / Minor Stream (Economics ) ]
  • Money, Banking and Public finance [Discipline II (Major II) / Minor Stream (Economics ) ]
  • Abnormal Psychology and Assessment [Discipline II (Major II) / Minor Stream (Applied Psychology ) ]
  • Systems and Approaches [Discipline II (Major II) / Minor Stream (Applied Psychology ) ]
  • Photography Concepts [Discipline I (Major I) / Major (Core) (Journalism & Mass Communication ) ]
  • Promotional Media [Discipline I (Major I) / Major (Core) (Journalism & Mass Communication ) ]
  • The Dynamics of Happiness [Co-curricular Courses]
  • Creativity for Team Excellence [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 5

  • Writing for Specialism [Vocational Courses /SKE courses/Industry Specific Courses]
  • Summer Internship [Supervised Independent Learning/ Non-Teaching Credit Courses]
  • Brand Communication [Specialization Elective Courses/Discipline I/ Specialization Major (Core)]
  • Development Communication : Concept and Practices [Specialization Elective Courses/Discipline I/ Specialization Major (Core)]
  • Event Strategies [Specialization Elective Courses/Discipline I/ Specialization Major (Core)]
  • Media Marketing Communication [Specialization Elective Courses/Discipline I/ Specialization Major (Core)]
  • Professional Ethics and Social Responsibility [Professional Ethics]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 6

  • Major Project [Supervised Independent Learning/ Non-Teaching Credit Courses]
  • Agricultural Economics [Specialization Elective Courses/Discipline II (Major II)]
  • Fundamentals of Behavioural Economics [Specialization Elective Courses/Discipline II (Major II)]
  • Fundamentals of Econometrics [Specialization Elective Courses/Discipline II (Major II)]
  • Indian Economy and Economy of Uttar Pradesh [Specialization Elective Courses/Discipline II (Major II)]
  • Campaign Planning [Specialization Elective Courses/Discipline I/ Specialization Major (Core)]
  • Communication and Development Issues [Specialization Elective Courses/Discipline I/ Specialization Major (Core)]
  • Corporate Communication and CSR [Specialization Elective Courses/Discipline I/ Specialization Major (Core)]
  • Multi Platform Journalism II: TV & Radio [Specialization Elective Courses/Discipline I/ Specialization Major (Core)]
  • Professional Ethics and Social Responsibility [Professional Ethics]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses