Qualifications
Ph.D.(Marketing)-2020,Indira Gandhi University, Meerpur Rewari
MBA (Marketing & HR)-2011,Maharaja Agarsen Institute, Delhi
M.Com (Marketing)-2021,Guru Jambheshwar University of Science and Technology, Hisar
B.Tech(Printing Technology)-2005,Guru Jambheshwar University, Hisar
Experience
30 Jan 2023 - Present
Associate Professor,
Amity School of Business
23 Sep 2014 - 23 Jan 2023
Associate Professor,
SGT University,
Gurugram
08 Oct 2012 - 18 Jun 2014
Probationary Officer,
State Bank of Mysore,
Bangalore
05 Sep 2011 - 30 Sep 2012
Assistant Professor (Part Time),
University Institute of Law and Management,
Gurugram
Current Courses Taught
Essential of Entrepreneurship
Digital Marketing
Research Interests
Online Retailing, Perceived risk in online shopping, Consumer Behaviour and in various aspects of Organization Behaviour also. Majority of his research publications are in these areas. Further, he is exploring newer areas of marketing like masstige marketing, Neuro marketing etc.
Teaching Interests
Marketing Management, Marketing of Services, Retail Management, Consumer Behaviour and Research Methodology
Professional Affiliations
Life time member of Indian Commerce Association
Professional Activities
Life time member of Indian Commerce Association
Other Achievements
Presented Research Papers in more than twenty National and International conferences.
Attended various workshops/ FDPs/ Refresher courses for continuous learning.
Published cases at UK case centre
Completed one NPTEL and Six Coursera courses for continuous upgradation.