Dr. Sunishtha Dhaka

Assistant Professor

Academic Area : Marketing

Amity School of Business

  • Qualifications
    Ph.D., TAPMI School of Business Manipal University Jaipur, (2015).
    UGC NET-JRF in Management (2011).
    MBA, ISBM Gyan Vihar University, Jaipur (Rajasthan), (2011).

    B.Sc. (Biotechnology), Rajasthan University Jaipur, (2009).
  • Experience
    10 April, 2023 - Present
    Assistant Professor, Amity School of Business, Amity University, Noida, India.

    7 July, 2014 – 31 March, 2023
    Assistant Professor- School of Business and Commerce, Manipal University Jaipur.

    22 September, 2012 – 6 July, 2014
    Research Scholar, UGC Junior Research Fellow, Manipal University Jaipur.

    1 July, 2011- 21 September, 2012
    Cox and Kings Ltd. Executive, Jaipur.
  • Current Courses Taught
    Marketing Theory and Practices
  • Research Interests
    Engagement marketing co-creation, Green marketing and Visual Merchandising.
  • Teaching Interests
    Marketing Management,
    Marketing of services,
    Distribution and Sales Management ,
    Fundamentals of Business and Organisation Management,
    Rural Marketing.
  • Publications
    14
  • Professional Affiliations
    Lifetime Member of Indian Accounting Association
  • Other Achievements
    Completed NPTEL Course on Marketing Research offered by IIT Madras
    Coursera mentor for students in #Show your skills competition
  • Contact Information
    Amity School of Business