B.A. (Journalism & Mass Communication)

Program Code 18798

Campus Raipur

Institute Amity School of Communication, Raipur

University Select

Eligibility 10+2

Duration 3 Years

Selection Process

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 0.32
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Course Structure

1st Year

Semester 1

  • PRINT JOURNALISM
  • FUNDAMENTALS OF ADVERTISING
  • NEWS AND CONTEMPORARY ISSUES
  • COMPUTER APPLICATIONS - I
  • UNDERSTANDING MASS COMMUNICATION
  • UNDERSTANDING SELF FOR EFFECTIVENESS
  • ESSENTIALS OF COMMUNICATION
  • PRINCIPLE OF IPR
  • MANAGEMENT FOUNDATIONS
  • DESIGN PROCESS
  • PRINT MEDIA: READING AND WORKSHOP
  • INTRODUCTION TO INTERIOR DESIGN, MODEL MAKING AND COLOR THEORY
  • CONCEPT AND THEORETICAL UNDERSTANDING OF HUMAN RIGHTS
  • LAW RELATING TO CONTRACTS
  • INTRODUCTION TO FRENCH AS A FOREIGN LANGUAGE

Semester 2

  • TELEVISION JOURNALISM
  • BASIC PHOTOGRAPHY
  • RADIO JOURNALISM
  • COMPUTER APPLICATIONS-II
  • MEDIA LAWS AND ETHICS
  • PROBLEM SOLVING AND CREATIVE THINKING
  • EFFECTIVE LISTENING
  • ELEMENTS OF FASHION
  • WEB DEVELOPMENT
  • SYSTEMS, ORGANIZATIONS AND INSTRUMENTS OF HUMAN RIGHTS
  • MARKETING MANAGEMENT
  • WRITING FOR MEDIA
  • BASIC DESIGN AND VISUAL ARTS
  • FRENCH BASIC GRAMMAR AND COMPREHENSION

2nd Year

Semester 3

  • ADVERTISING PRINCIPLES AND PRACTICES
  • COMPUTER GRAPHICS, ANIMATION AND SOUND
  • ENVIRONMENTAL STUDIES
  • SUMMER INTERNSHIP-I
  • PUBLIC RELATIONS
  • GROUP DYNAMICS AND TEAM BUILDING
  • DYNAMICS OF PRESENTATION
  • DIGITAL PHOTOGRAPHY
  • INTRODUCTION TO BUSINESS INFORMATION SYSTEMS
  • INTRODUCTION TO ANTHROPOMETRIC DATA AND MATERIALS
  • ORGANISATIONAL BEHAVIOUR
  • CONTEMPORARY HUMAN RIGHTS SITUATIONS AND ISSUES
  • CONTEMPORARY FASHION STUDIES
  • FRENCH WRITTEN EXPRESSION

Semester 4

  • BASICS OF RESEARCH
  • MEDIA MANAGEMENT
  • FILM THEORY AND PRACTICE-I
  • DEVELOPMENT COMMUNICATION
  • STRESS AND COPING STRATEGIES
  • READING AND COMPREHENSION
  • CORPORATE COMMUNICATION
  • PATENT LAW AND PRACTICES
  • BUSINESS ENVIRONMENT
  • SPECIFIC THEMES IN HUMAN RIGHTS
  • BRAND MANAGEMENT
  • INTRODUCTION TO GOOGLE ANALYTICS AND MARKETING TOOLS
  • INTRODUCTION TO FURNITURE DESIGN AND WORKSHOP
  • VISUAL MERCHANDINSING
  • COMMUNICATIVE FRENCH

3rd Year

Semester 5

  • ADVANCED RESEARCH
  • FILM THEORY AND PRACTICE-II
  • ONLINE JOURNALISM
  • SUMMER INTERNSHIP–II
  • INTERPERSONAL COMMUNICATION
  • EFFECTIVE WRITING AND PROFESSIONAL ETHICS
  • EVENT MANAGEMENT
  • REVITALIZATION OF ART
  • EMERGING ISSUES AND CHALLENGES
  • LEGISLATION THEMES IN HUMAN RIGHTS
  • OPERATIONS RESEARCH
  • INTERNET OF THINGS AND CLOUD COMPUTING
  • FRENCH ADVANCE GRAMMAR AND COMPREHENSION

Semester 6

  • INTERNSHIP
  • PROFESSIONAL PROJECT SPECIALIZATION
  • RELATIONSHIP MANAGEMENT
  • SOFT SKILLS AND PERSONALITY DEVELOPMENT
  • NATIONAL AND INTERNATIONAL ISSUES AND AFFAIRS
  • REPORT WRITING AND THESIS PREPARATION (HUMAN RIGHTS)
  • INTRODUCTION TO ARTIFICIAL INTELLIGENCE AND MACHINE LEARNING
  • DESIGNING AND DEVELOPMENT OF TEXTILE AND FASHION PRODUCTS
  • FUTURE ASPECTS OF INTELLECTUAL PROPERTY RIGHTS
  • BUSINESS LAW
  • MARKETING AND ENTREPRENEURSHIP DEVELOPMENT