Program Code 32064

Campus Ranchi

Institute Amity School of Business, Ranchi

University Amity University Jharkhand

Eligibility 10+2 (min 50%)

Duration 3 Years

Selection Process

  • Program Fee (Rs. in Lacs)

Course Structure

1st Year

Semester 1

  • Accounting Fundamentals
  • Communication Skills - I
  • IT Applications in Business
  • Environmental Studies - I
  • Management Foundation
  • Principles of Marketing- I
  • Business Statistics

Semester 2

  • Communication Skills - II
  • Environmental Studies - II
  • Fundamentals of Financial Management
  • Fundamentals of Human Resource Management
  • BUSINESS ENVIRONMENT, POLICY AND PRACTICES
  • Principles of Marketing- II
  • Business Mathematics II

2nd Year

Semester 3

  • Effective Written Communication
  • Communication Skills - II
  • Problem Solving and Creative Thinking
  • Cross Cultural Management
  • Principles of Organizational Behaviour
  • Term Paper
  • ESSENTIALS OF PRODUCTION AND OPERATIONS MANAGEMENT
  • RESEARCH METHODS FOR MANAGERS
  • Fundamentals of Entrepreneurship

Semester 4

  • Export Management
  • Professional Communication for Recruitment and Employability
  • Values and Ethics for Personal and Professional Development
  • Creativity for Team Excellence
  • Human Resource Planning and Acquisition
  • Ethics and Corporate Governance
  • Principles of Consumer Behaviour
  • Fundamentals of Project Management
  • Operations Research

3rd Year

Semester 5

  • Receptive and Expressive Communication Skills
  • Group Dynamics and Team Building
  • Fundamentals of Entrepreneurship
  • Financial Services
  • Fundamentals of Training and Development
  • Sales and Distribution Management
  • Advance Digital Marketing - I
  • Summer Internship
  • Professional Ethics and Social Responsibility

Semester 6

  • Social Communication
  • Stress and Coping Strategies
  • Managing Mutual Funds
  • Fundamentals of International Human Resource Management
  • Understanding Leadership and Motivation in Organization
  • Public Relations and Corporate Image
  • Brand Management
  • Business Policy and Strategic Management
  • Major Project