Program Code 32019

Campus Ranchi

Institute Amity Business School, Ranchi

University Amity University Jharkhand

Eligibility Graduation (min 50%) & 10+2 ( min ...

Duration 2 Years

Selection Process

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 1.445

Course Structure

1st Year

Semester 1

  • Accounting for Managers
  • Professional & Business Communication
  • Applications of Disruptive Technologies in Business
  • Managerial Economics
  • Entrepreneurship and New Venture Creation
  • Organizational Behavior
  • Marketing Management
  • Statistics for Management

Semester 2

  • Business Correspondence
  • Conflict Resolution and Management
  • Business Analytics and Modelling
  • Financial Management
  • Human Resource Management
  • Legal Aspects of Business
  • Consumer Behaviour
  • Operations Management
  • Business Research Methods

2nd Year

Semester 3

  • Business Communication for Managerial Competence
  • Professional Communication for Global Competence
  • Professional Competencies and Career Development
  • Team Building and Professional Competence
  • International Finance and Forex Management
  • Project Planning Appraisal and Control
  • Security Analysis and Portfolio Management
  • Recruitment Selection and Retention
  • Compensation and Reward Management
  • Corporate Image Building
  • Advanced Sales Management
  • Product and Brand Management
  • Digital Marketing
  • Strategic Management
  • Summer Internship

Semester 4

  • Business Etiquette and Protocol
  • Leadership and Managing Excellence
  • Corporate Restructuring, Mergers and Acquisitions
  • Financial Engineering
  • Strategic Financial Management
  • Training and Development
  • Managerial Counselling
  • Corporate Image Building
  • Management in Action - Social Economic and Ethical Issues
  • Advertising and Sales Promotion
  • Marketing of Services
  • Dissertation
  • Data Analysis for Marketing Decision