BBA (3 Continent)

Program Code 10104

Campus Noida

Institute Amity International Business School

University Amity University Uttar Pradesh

Eligibility 10+2 min 60% for Non Sponsored & ...

Duration 3 Years

Selection Process For the time being Selection Process is ...

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 2.20
  • 1st Year Sponsored Semester Fee 3.30

Course Structure

1st Year

Semester 1

  • Accounting Fundamentals [Core Courses]
  • Business Mathematics I [Core Courses]
  • Environmental Studies - I [Core Courses]
  • IT Applications in Business [Core Courses]
  • Principles of Marketing- I [Core Courses]
  • Understanding International Business Environment [Core Courses]
  • Communication Skills - I [Communication Skills]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 2

  • Business Statistics [Core Courses]
  • Cost and Management Accounting [Core Courses]
  • Environmental Studies - II [Core Courses]
  • Fundamentals of Human Resource Management [Core Courses]
  • Fundamentals of Management and International Business [Core Courses]
  • Principles of Marketing- II [Core Courses]
  • Fundamentals of Research Methods in Global Environment [SAP Courses (Optional)]
  • Leadership in Global Environment [SAP Courses (Optional)]
  • Introduction to Communication Skills [Communication Skills]
  • Individual Society and Nation [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

2nd Year

Semester 3

  • International Trade Institutions [Specialisation Elective Courses]
  • Value and Ethics in International Business [Specialisation Elective Courses]
  • Summer Internship [Non Teaching Credit Courses]
  • Fundamentals of Financial Management [Core Courses]
  • Fundamentals of Production and Operations Management [Core Courses]
  • Management Information Systems [Core Courses]
  • Research Methodology [Core Courses]
  • Understanding Organizational Behavior [Core Courses]
  • Communication Skills - II [Communication Skills]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 4

  • Dissertation - I [Non Teaching Credit Courses]
  • Dissertation [Non Teaching Credit Courses]
  • Ethics and Corporate Governance [Country Elective Courses 2]
  • International Marketing [Country Elective Courses 2]
  • International Negotiations and Global Sourcing [Country Elective Courses 2]
  • Brand Management [Country Elective Courses 1]
  • Fundamentals of Behavioural Finance [Country Elective Courses 1]
  • Performance Appraisal and Potential Evaluation [Country Elective Courses 1]
  • Professional Ethics and Social Responsibility [Professional Ethics]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

3rd Year

Semester 5

  • Comparative International Management [Specialisation Elective Courses]
  • Data Communication and Network [Specialisation Elective Courses]
  • Documentation and Logistics for International Trade [Specialisation Elective Courses]
  • Fundamentals of International Human Resource Management [Specialisation Elective Courses]
  • Fundamentals of Project Management [Specialisation Elective Courses]
  • International Financial Management [Specialisation Elective Courses]
  • Principles of Consumer Behaviour [Specialisation Elective Courses]
  • Service Marketing [Specialisation Elective Courses]
  • Business Strategy [Core Courses]
  • Marketing in Digital Age [Core Courses]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 6

  • Artificial Intelligence and Business Applications [Specialisation Elective Courses]
  • Banking and Financial Institutions [Specialisation Elective Courses]
  • Cross Cultural Management [Specialisation Elective Courses]
  • E - Business Management [Specialisation Elective Courses]
  • Emerging Markets for International Business [Specialisation Elective Courses]
  • Fundamentals of Training and Development [Specialisation Elective Courses]
  • Fundamentals of Entrepreneurship [Specialisation Elective Courses]
  • India’s Foreign Trade [Specialisation Elective Courses]
  • Internet of Things for Business [Specialisation Elective Courses]
  • Operations Research [Specialisation Elective Courses]
  • Sales and Distribution Management [Specialisation Elective Courses]
  • Major Project [Non Teaching Credit Courses]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses