B. Des. (Fashion Styling & Image Design)

Program Code 171033

Campus Mumbai

Institute Amity School of Fashion Technology, Mumbai

University Amity University Maharashtra

Eligibility 10+2

Duration 4 Years

Selection Process

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 0.55

Course Structure

1st Year

Semester 1

  • Introduction to World Art & Culture
  • Fashion Orientation
  • Computer Skills & Foundation Vector Graphics
  • Visualization & Representation-I
  • Elements of Design
  • Understanding self for effectiveness
  • Effective Listening
  • Environmental Studies-I
  • UG FL Spanish I
  • UG FL French I
  • Introduction to Photography
  • Concept & Theoretical Understanding Of Human Rights
  • Shakespearen Comedy
  • Basics Of Visual Art-I
  • Basics of Tourism Management
  • Introduction to Cinema and other art forms

Semester 2

  • Art and Design Aesthetics
  • Visualization & Representation - II
  • Digital Design
  • Basics of IPR
  • Design Geometry
  • Project work - Resource and Design ideation
  • UG FL French II
  • UG FL Spanish II
  • Problem Solving & Creative Thinking
  • Presentation Skill
  • Environmental Studies II
  • Film History And Film Theories
  • Understanding light through the lens
  • Basics Of Visual Art-II
  • System, Organization & Instrumental Human Rights
  • World Geography
  • Romantic Poetry

2nd Year

Semester 3

  • UG FL French-III
  • UG FL German-III
  • UG FL Spanish-III
  • Group Dynamics And Team Building
  • Reading And Comprehension
  • Fashion Illustration -I
  • Fashion Communication
  • Basics of Pattern Making & Garment Construction
  • Phenomena of Image and Identity
  • Fundamentals of styling, culture and trends
  • Intellectual Property Rights-II
  • CAD-I
  • Summer Project
  • Financial Management
  • The novels of England
  • Elements of Art and Design I
  • Contemporary human rights situations and issues

Semester 4

  • Stress and coping strategies
  • Corporate Communication
  • UG FL French IV
  • UG FL German IV
  • UG FL Spanish IV
  • Fashion Illustration & Model Drawing-II
  • Advance Computer Aided Design(CAD)
  • Trend Forecasting and Design Process
  • Traditional Indian Textile-I
  • Fashion Photography
  • Basic Draping
  • Product Styling
  • Fashion, Business,laws,Ethics & Communication
  • Pattern making and Garment Construction
  • Technology of Textile Manufacturing
  • The English novels Of India
  • Specific Themes in Human rights
  • Business Environment
  • Elements of Art and Design II

3rd Year

Semester 5

  • UG FL French V
  • UG FL Spanish V
  • Digital portfolio
  • Fashion Art Illustration & Model Drawing-III
  • Journalism and content writing
  • Fashion Retail management and Brand Promotion
  • Spatial Styling
  • Project-I
  • Industry Interaction
  • History of Indian Costumes
  • Traditional Indian Textiles-II
  • Individual ,Society, And Nations
  • Employability Skill
  • Composition & Colour
  • Enterpreneurship Development
  • Digital Editing
  • The English drama of India

Semester 6

  • Fashion Art Illustration & Model Drawing-IV
  • Computer Aided Design (CAD)-III
  • Research Methodology
  • Colloquim
  • Fashion Retail and Merchandizing
  • Environment & Green Manufacturing
  • Personal Styling
  • Appreciation of World Textiles
  • The business of Luxury Fashion
  • Fashion Editorial Styling
  • UG FL French VI
  • UG FL Spanish-VI
  • Interpersonal Communication & Relationship Management
  • Workplace Communication
  • Project
  • Contemporary Literature
  • Business Policy & Strategic Management
  • Portfolio

4th Year

Semester 7

  • Visual Merchandising
  • Summer Internship Evaluation
  • Media Studies & Event Management
  • Project-Broadcast Media and Fashion
  • Consumer Psychographics
  • Advance Digital Presentation Techniques
  • Couture Design
  • E-commerce and Digital Marketing
  • Project-Craft Studies
  • History of Western Costumes

Semester 8

  • Graduation Design Collection/Industry Project