BBA (Dubai, USA & UK)

Program Code 15478

Campus Dubai

Institute Amity University Dubai

University Amity University Dubai

Eligibility X & XII (min 50%)

Duration 3 Years

Selection Process

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester AED 48000 Or USD 13155 per year

Course Structure

1st Year

Semester 1

  • Understanding Self for Effectiveness
  • English Language Usage Essentials
  • Accounting Fundamentals
  • IT Applications in Business
  • Environmental Studies - I
  • Understanding International Business Environment
  • Principles of Marketing- I
  • Business Mathematics I

Semester 2

  • Individual Society and Nation
  • Introduction to Communication Skills

2nd Year

Semester 3

  • Effective Written Communication
  • Management Information Systems
  • Fundamentals of Financial Management
  • Understanding Organizational Behavior
  • Principles of Consumer Behaviour
  • Summer Internship
  • Business Statistics
  • Research Methodology
  • Problem Solving and Creative Thinking

Semester 4

  • Professional Communication for Recruitment and Employability
  • Values and Ethics for Personal and Professional Development
  • Understanding International Business Management
  • Sales and Distribution Management
  • Minor Project
  • Fundamentals of Production and Operations Management
  • E - Commerce
  • Operations Research
  • Research Methodology

3rd Year

Semester 5

  • Country Report
  • Business Policy and Strategic Management
  • Summer Internship
  • Group Dynamics and Team Building
  • Software Project Design and Analysis
  • International Financial Management
  • Fundamentals of International Human Resource Management
  • Export Import Documentation and Logistics
  • Comparative International Management
  • Understanding International Business Management
  • Service Marketing
  • Public Relations and Corporate Image
  • Fundamentals of Project Management
  • Receptive and Expressive Communication Skills

Semester 6

  • Social Communication
  • Stress and Coping Strategies
  • Fundamentals of Behavioural Finance
  • Performance Appraisal and Potential Evaluation
  • Brand Management
  • International Negotiations and Global Sourcing
  • Ethics and Corporate Governance
  • International Marketing
  • Dissertation