December -

2021

Year 7 : Volume 14
December 2021

Editorial

SOCIAL MEDIA’S OFFICIAL DESTINATION PROMO VIDEOS AND COUNTRY IMAGE INFLUENCING VISITING INTENTION TO RISKY DESTINATIONS

Dyuty Firoz, Dr Saeed Pahlevan Sharif, Dr Nurlida Binti Ismail
DOI: 10.31620/JCCC.12.21/02
THE ROLE OF ONLINE CONSUMER REVIEW, SOCIAL MEDIA ADVERTISEMENT AND INFLUENCER ENDORSEMENT ON PURCHASE INTENTION OF FASHION APPAREL DURING COVID-19

Aqilah Yaacob, Jen Ling Gan, Shamsuddin Yusuf
DOI: 10.31620/JCCC.12.21/03
INVESTIGATING MEDIA AND COMMUNICATION CHANNEL SEARCH BEHAVIOUR OF RETAIL INVESTORS FOR INVESTMENT DECISION IN EMERGING FINANCIAL MARKETS

Atul Shiva , Monica Sethi*, Diksha Ahuja, Kritika Sharma
DOI: 10.31620/JCCC.12.21/04
SOCIAL MEDIA INFLUENCERS AND ELECTRONIC WORD OF MOUTH: THE COMMUNICATION IMPACT ON RESTAURANT PATRONIZING

Rida Azim , Praveen Balakrishnan Nair
DOI: 10.31620/JCCC.12.21/05
A STUDY ON THE MEDIATING EFFECT OF FoMO ON SOCIAL MEDIA (INSTAGRAM ) INDUCED TRAVEL ADDICTION AND RISK TAKING TRAVEL BEHAVIORAL INTENTION IN YOUTH

Mrudhusha Mohanan, Suraj Kushe Shekhar*
DOI: 10.31620/JCCC.12.21/06
SOCIAL MEDIA AND SUSTAINABLE BEHAVIOR: A DECISION MAKING FRAMEWORK USING INTERPRETIVE STRUCTURAL MODELING(ISM)

Dr. Vijay Kumar Jain, Dr. Vikas Arya, Dr. Preeti Sharma
DOI: 10.31620/JCCC.12.21/07
AN EXPLORATION OF SOCIAL MEDIA MARKETING FEATURES AND BRAND LOYALTY IN THE FAST FOOD INDUSTRY

Jalal Rajeh Hanaysha, Anshuman Sharma, Alaa M. Momani
DOI: 10.31620/JCCC.12.21/08
RELYING ON MEDIA COVERAGE FOR HEALTH INFORMATION DURING COVID-19: A SYSTEMATIC LITERATURE REVIEW

Farah Fazlinda Mohamad*, Muhamad Fadzllah Zaini
DOI: 10.31620/JCCC.12.21/09
TECHNOLOGY ADOPTION AND CONTINUANCE OF MOOCS: A SYSTEMATIC LITERATURE REVIEW, SYNTHESIS AND FUTURE RESEARCH AGENDA

Jinal Shah, Monica Khanna, Dr. Hiren Patel
DOI: 10.31620/JCCC.12.21/10
COMMUNICATING FIVE-YEAR BUDGETS FOR THE INDIAN ECONOMY: COMPARATIVE TEXT AND SENTIMENT ANALYSIS

Neelam Kaushal, Suman Ghalawat*, Apul Saroha
DOI: 10.31620/JCCC.12.21/11
INFLUENCE OF DIGITAL MEDIA MARKETING AND CELEBRITY ENDORSEMENT ON CONSUMER PURCHASE INTENTION

Raj Kumar Singh, Bijay Prasad Kushwaha, Tushita Chadha, Vivek Anand Singh
DOI: 10.31620/JCCC.12.21/12
EMPIRICAL EXAMINATION OF MS TEAMS IN CONDUCTING WEBINAR: EVIDENCE FROM INTERNATIONAL ONLINE PROGRAM CONDUCTED IN OMAN

Shad Ahmad Khan (PhD), Hesham Magd (PhD)
DOI: 10.31620/JCCC.12.21/13
EFFECTIVENESS OF HEALTH RISK COMMUNICATION DURING PANDEMIC: AN EXPLORATIVE STUDY

Ramandeep Kaur, Dr. Amit Jain, Dr. Jayati Sharma
DOI: 10.31620/JCCC.12.21/14
RAMIFICATION OF ONLINE ADVERTISEMENTS& HEDONIC VALUE VIA SOCIAL MEDIA PLATFORM ON IMPULSE

Dr. Mansi Tiwari, Mr.Himanshu, Ms.Yuvika Gupta
DOI: 10.31620/JCCC.12.21/15
UNDERSTANDING THE EFFICACY OF TELECONSULTATION IN ASSUAGING ABUSE AGAINST INDIAN WOMEN DURING COVID-19 OUTBREAK

Debashrita Dey, Priyanka Tripathi
DOI: 10.31620/JCCC.12.21/16
A LITERATURE STUDY OF “IMPACT OF THE COVID-19 PANDEMIC ON THE INDIAN CONSUMER BEHAVIOUR OF TOWARDS SOCIAL MEDIA.”

Dr. Swati Kulkarni, Dr. Sharmila Mohapatra
DOI: 10.31620/JCCC.12.21/17
A BIBLIOMETRIC ANALYSIS ON THE DISSEMINATION OF COVID -19 VACCINE MISINFORMATION ON SOCIAL MEDIA

Renuka Mahajan, Pragya Gupta
DOI: 10.31620/JCCC.12.21/18
ADOPTION OF CAB MODEL FOR INSTRUMENT DEVELOPMENT OF EFFECTIVENESS OF CRIME-BASED REALITY-SHOWS

Ram Kinkar Singh, Dr. Rakesh Prakash, Dr. Ruhi Lal
DOI: 10.31620/JCCC.12.21/19
HOW INDIAN NEWSROOMS POD: STUDYING THE PRACTICES OF JOURNALISTIC PODCASTING IN INDIA

Sneha Gore Mehendale*, Nilesh Gokhale
DOI: 10.31620/JCCC.12.21/20
A SYSTEMATIC LITERATURE REVIEW OF COMMUNICATION STRATEGIES AND MENSTRUAL HYGIENE: FROM 2007 TO 2020

Nidhi Sharma, Fakira Mohan Nahak
DOI: 10.31620/JCCC.12.21/21
SOCIAL MEDIA AND DIGITAL FUTURES IN INDIAN COVID – 19 ERA

Dr. Tanu Kathuria
DOI: 10.31620/JCCC.12.21/22
DECONSTRUCTING MASCULINITY: CHANGING PORTRAYAL OF INDIAN MEN ON OTT PLATFORMS

Seema Sangra
DOI: 10.31620/JCCC.12.21/23
INFERRING THE ROLE OF SOCIAL MEDIA ON GEN Z’S INVESTMENTS DECISIONS

Prof. Dr. S.K. Khatik, Rahul Joshi, Dr. Vinod Kumar Adwani
DOI: 10.31620/JCCC.12.21/24
A 360 DEGREE VIEW OF REALITY: CAN 360° IMAGES REDUCE “MANUFACTURED” BIAS IN PHOTOGRAPHY?

Dr. Krishna Sankar Kusuma, Javed Sultan
DOI: 10.31620/JCCC.12.21/27

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