B. Des. (Fashion Communication)

Campus Mumbai

Graduate

Institute Amity School of Fashion Technology, Mumbai

University Amity University Maharashtra

Eligibility 10+2

Duration 4 Years

Selection Process

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 0.65

Course Structure

1st Year

Semester 1

  • Behavioural Science-I
  • Course Code : BEH2113N Type : Credit : 1
  • Effective Listening
  • Course Code : CSE2112N Type : Credit : 1
  • Environmental Studies
  • Course Code : ENV2116N Type : Credit : 4
  • Fashion Orientation
  • Course Code : FFP2101N Type : Credit : 2
  • Computer Skills and Foundation Vector Graphics
  • Course Code : FFP2102N Type : Credit : 3
  • Elements of Design
  • Course Code : FFP2103N Type : Credit : 3
  • World Art and Culture
  • Course Code : FFP2104N Type : Credit : 4
  • French I
  • Course Code : FLF2111N Type : Credit : 1
  • Spanish I
  • Course Code : FLS2111N Type : Credit : 1
  • German I
  • Course Code : FLG2111N Type : Credit : 1
  • Interior Design -I
  • Course Code : IND2110N Type : Elective Credit : 4
  • Human Rights-1 General Human Rights
  • Course Code : HRM2110N Type : Elective Credit : 4
  • National Service Scheme
  • Course Code : NSS2110N Type : Elective Credit : 4
  • Tourism and Travel-I
  • Course Code : TAT2110N Type : Elective Credit : 4
  • Smart Phone Film Making
  • Course Code : SPF2110N Type : Elective Credit : 4
  • Identity and Personality Development-I
  • Course Code : IPD2110N Type : Elective Credit : 4
  • Photography and Animation I
  • Course Code : PHA2110N Type : Elective Credit : 4

Semester 2

  • Digital Design and Geometry
  • Course Code : FFP2201N Type : Credit : 3
  • Textiles for Fashion
  • Course Code : FFP2202N Type : Credit : 2
  • Intellectual Property Rights
  • Course Code : FFP2203N Type : Credit : 3
  • Visualization and Representation
  • Course Code : FFP2204N Type : Credit : 4
  • Fashion Studies
  • Course Code : FFS2217N Type : Credit : 2
  • French- II
  • Course Code : FLF2211N Type : Credit : 1
  • German-II
  • Course Code : FLG2211N Type : Credit : 1
  • Spanish-II
  • Course Code : FLS2211N Type : Credit : 1
  • Presentation Skills
  • Course Code : CSE2212N Type : Credit : 1
  • Behavioural Science-II
  • Course Code : BEH2213N Type : Credit : 4
  • Human Rights-II-Indian Perspectives
  • Course Code : HMR2210N Type : Elective Credit : 4
  • Identity & Personality
  • Course Code : IPD2210N Type : Elective Credit : 4
  • Travel and Tourism-II
  • Course Code : TAT2210N Type : Elective Credit : 4
  • National Service Scheme
  • Course Code : NSS2210N Type : Elective Credit : 4
  • Photography And Animation-II
  • Course Code : PHA2110N Type : Elective Credit : 4
  • Smartphone Filmmaking–II
  • Course Code : SFM2210N Type : Elective Credit : 4

2nd Year

Semester 3

  • Group Dynamics And Team Building
  • Course Code : BEH2351 Type : Credit : 1
  • Reading And Comprehension
  • Course Code : CSS2351 Type : Credit : 1
  • UG FL French III
  • Course Code : LAN2351 Type : Credit : 2
  • UG FL German III
  • Course Code : LAN2352 Type : Credit : 2
  • UG FL Spanish III
  • Course Code : LAN2353 Type : Credit : 2
  • Fashion Illustration
  • Course Code : FCO2301 Type : Credit : 2
  • Fashion Communication
  • Course Code : FCO2302 Type : Credit : 2
  • Basics of Pattern Making & Garment Construction
  • Course Code : FCO2303 Type : Credit : 3
  • Social & Psychological Aspects of Clothing
  • Course Code : FCO2304 Type : Credit : 2
  • Fashion Studies
  • Course Code : FCO2305 Type : Credit : 2
  • Introduction to CAD
  • Course Code : FCO2307 Type : Credit : 3
  • Fashion & Textiles Trend Research Project
  • Course Code : FCO2308 Type : Credit : 2
  • Industrial Visit
  • Course Code : FCO2309 Type : Credit : 1
  • Introduction to 3D
  • Course Code : ANI2351 Type : Elective Credit : 3
  • Understanding the process and business
  • Course Code : FLM2351 Type : Elective Credit : 3
  • Financial Management
  • Course Code : MGMT2303 Type : Elective Credit : 3
  • Elements of Art and Design I
  • Course Code : MTFNA003 Type : Elective Credit : 3
  • Camera Design & types of lenses
  • Course Code : PHT2351 Type : Elective Credit : 3
  • Introduction to Basic Material & design Bedroom Space
  • Course Code : MTID2301 Type : Elective Credit : 3
  • Anatomy& Physiology, kabaddi & Athletics
  • Course Code : PES003 Type : Elective Credit : 3

Semester 4

  • Stress and coping strategies
  • Course Code : BEH2451 Type : Credit : 1
  • Effective writing skills
  • Course Code : CSS2451 Type : Credit : 1
  • UG FL French IV
  • Course Code : LAN2451 Type : Credit : 2
  • UG FL German IV
  • Course Code : LAN2452 Type : Credit : 2
  • UG FL Spanish IV
  • Course Code : LAN2453 Type : Credit : 2
  • Fashion Illustration & Model Drawing II
  • Course Code : FCO2401 Type : Credit : 2
  • Advanced Computer Aided Design(CAD)
  • Course Code : FCO2402 Type : Credit : 3
  • Trend Forecast and Design
  • Course Code : FCO2403 Type : Credit : 3
  • Traditional Indian Textile-I
  • Course Code : FCO2404 Type : Credit : 3
  • Fashion Photography
  • Course Code : FCO2405 Type : Credit : 2
  • Basic Draping
  • Course Code : FCO2406 Type : Credit : 2
  • Product Styling
  • Course Code : FCO2407 Type : Credit : 3
  • Fashion: Business, laws, Ethics & Communication
  • Course Code : FCO2408 Type : Credit : 1
  • Fashion Public Relations
  • Course Code : FCO2409 Type : Credit : 3
  • Technology of Textile Manufacturing
  • Course Code : FCO2410 Type : Credit : 3
  • Industry Visit
  • Course Code : FCO2411 Type : Credit : 1
  • Adobe illustrator
  • Course Code : ANI2451 Type : Elective Credit : 3
  • Early and Contemporary World Cinema
  • Course Code : FLM2451 Type : Elective Credit : 3
  • Different genres of photography
  • Course Code : PHT2451 Type : Elective Credit : 3
  • Elements of Art and Design II
  • Course Code : MTFNA004 Type : Elective Credit : 3
  • Business Environment
  • Course Code : MGMT2404 Type : Elective Credit : 3
  • Physical Education And Sports
  • Course Code : PES004 Type : Elective Credit : 3
  • Design of kitchen dining and toilet spaces
  • Course Code : MTID2401 Type : Elective Credit : 3

3rd Year

Semester 5

  • Fundamentals of Fashion Branding
  • Course Code : FCO2510 Type : Credit : 2
  • Individual Society And Nations
  • Course Code : BEH2551 Type : Credit : 1
  • Employability Skill
  • Course Code : CSS2551 Type : Credit : 1
  • UG FL French V
  • Course Code : LAN2551 Type : Credit : 2
  • UG FL German V
  • Course Code : LAN2552 Type : Credit : 2
  • UG FL Spanish V
  • Course Code : LAN2553 Type : Credit : 2
  • CAD- Blogging Design
  • Course Code : FCO2501 Type : Credit : 3
  • Fashion Art Illustration & Model Drawings-III
  • Course Code : FCO2502 Type : Credit : 2
  • Traditional Indian Textiles-II
  • Course Code : FCO2503 Type : Credit : 3
  • Fashion Retail management and brand promotion
  • Course Code : FCO2504 Type : Credit : 3
  • Creative Direction
  • Course Code : FCO2505 Type : Credit : 2
  • Industry Interaction Report and Presentation
  • Course Code : FCO2506 Type : Credit : 3
  • History of Indian Costumes
  • Course Code : FCO2507 Type : Credit : 2
  • Jouralism and content writing
  • Course Code : FCO2508 Type : Credit : 3
  • Industrial Visit
  • Course Code : FCO2509 Type : Credit : 1
  • Digital Editing
  • Course Code : ANI2551 Type : Elective Credit : 3
  • Introducion to other visual forms
  • Course Code : FLM2551 Type : Elective Credit : 3
  • Composition & Colour
  • Course Code : PHT2551 Type : Elective Credit : 3
  • The English Drama of India
  • Course Code : ENG2551 Type : Elective Credit : 3

Semester 6

  • Interpersonal Communication & Relationship Management
  • Course Code : BEH2651 Type : Credit : 1
  • Workplace Communication
  • Course Code : CSS2651 Type : Credit : 1
  • Fashion Art Illustration & Model Drawing-IV
  • Course Code : FCO2601 Type : Credit : 2
  • Digital Portfolio
  • Course Code : FCO2602 Type : Credit : 3
  • Research Methodology
  • Course Code : FCO2603 Type : Credit : 3
  • Colloquim- Fashion & Textiles Research Documentation
  • Course Code : FCO2604 Type : Credit : 3
  • Fashion Retail and Merchandizing
  • Course Code : FCO2605 Type : Credit : 3
  • Sustainable Fashion and Green Innovation
  • Course Code : FCO2606 Type : Credit : 3
  • Personal Styling
  • Course Code : FCO2607 Type : Credit : 3
  • Appreciation of World Textiles
  • Course Code : FCO2608 Type : Credit : 3
  • The business of Luxury Fashion
  • Course Code : FCO2609 Type : Credit : 2
  • Fashion Editorial Styling
  • Course Code : FCO2610 Type : Credit : 3
  • Industry Visit
  • Course Code : FCO2611 Type : Credit : 16
  • Project
  • Course Code : ANI2651 Type : Elective Credit : 3
  • Critical Analysis, critical reading and writing on cinema
  • Course Code : FLM2651 Type : Elective Credit : 3
  • Portfolio
  • Course Code : PHT2651 Type : Elective Credit : 3
  • Contemporary Literature
  • Course Code : ENG2651 Type : Elective Credit : 3

4th Year

Semester 7

  • Media Studies in Fashion
  • Course Code : FCO2701 Type : Credit : 2
  • Advanced Digital Portfolio and 3D Design
  • Course Code : FCO2702 Type : Credit : 3
  • Fashion Event Management
  • Course Code : FCO2703 Type : Credit : 3
  • Visual Merchandizing
  • Course Code : FCO2704 Type : Credit : 2
  • E commerce and Digital Marketing
  • Course Code : FCO2705 Type : Credit : 2
  • Creative Advertising
  • Course Code : FCO2706 Type : Credit : 2
  • Summer Internship Evaluation Report and Presentation
  • Course Code : FCO2707 Type : Credit : 6
  • History of Western Costumes
  • Course Code : FCO2708 Type : Credit : 2
  • Consumer Psychographics
  • Course Code : FCO2709 Type : Credit : 3
  • Project- Broadcast Media and Fashion
  • Course Code : FCO2710 Type : Credit : 2

Semester 8

  • Fashion Industry Projects
  • Course Code : FCO2801 Type : Credit : 16