Home Programs B. Des. (Fashion Communication)

B. Des. (Fashion Communication)

Program Code 17811


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Campus Mumbai

Institute Amity School of Fashion Technology, Mumbai

University Amity University Maharashtra

Eligibility 10+2

Duration 4 Years

Selection Process

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 0.55
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Course Structure

1st Year

Semester 1

  • Understanding self for effectiveness
    • Course Code : BEH2151 Type : Credit : 1.00
  • Effective Listening
    • Course Code : CSS2151 Type : Credit : 1.00
  • UG FL French I
    • Course Code : LAN2151 Type : Credit : 2.00
  • UG FL Spanish I
    • Course Code : LAN2153 Type : Credit : 2.00
  • UG FL German I
    • Course Code : LAN2152 Type : Credit : 2.00
  • Introduction to World Art & Culture
    • Course Code : FFP2101 Type : Credit : 3.00
  • Fashion Orientation
    • Course Code : FFP2102 Type : Credit : 3.00
  • Computer Skills & Foundation Vector Graphics
    • Course Code : FFP2103 Type : Credit : 3.00
  • Visualization & Representation-I
    • Course Code : FFP2104 Type : Credit : 3.00
  • Elements of Design
    • Course Code : FFP2105 Type : Credit : 3.00
  • Introduction to Cinema and other art forms
    • Course Code : FLM2151 Type : Elective Credit : 3.00
  • Basics of sketching & drawing
    • Course Code : ANI2151 Type : Elective Credit : 3.00
  • Introduction To Photography
    • Course Code : PHT2151 Type : Elective Credit : 3.00
  • Shakespearen Drama
    • Course Code : ENG2151 Type : Elective Credit : 3.00

Semester 2

  • Art and Design Aesthetics
    • Course Code : FFP2106 Type : Credit : 3.00
  • Visualization & Representation - II
    • Course Code : FFP2107 Type : Credit : 4.00
  • Digital Design
    • Course Code : FFP2108 Type : Credit : 3.00
  • Basics of IPR
    • Course Code : FFP2109 Type : Credit : 2.00
  • Design Geometry
    • Course Code : FFP2110 Type : Credit : 4.00
  • Project work - Resource and Design ideation
    • Course Code : FFP2111 Type : Credit : 2.00
  • UG FL French II
    • Course Code : LAN2251 Type : Credit : 3.00
  • UG FL German II
    • Course Code : LAN2252 Type : Credit : 3.00
  • UG FL Spanish II
    • Course Code : LAN2253 Type : Credit : 3.00
  • Problem Solving & Creative Thinking
    • Course Code : BEH2551 Type : Credit : 1.00
  • Presentation Skill
    • Course Code : CSS2251 Type : Credit : 1.00
  • Environmental Studies II
    • Course Code : ENV2251 Type : Credit : 2.00
  • Computer lab on 2D Animation
    • Course Code : ANI2251 Type : Elective Credit : 3.00
  • Macro Economics I
    • Course Code : ECO1201 Type : Elective Credit : 3.00
  • Film History And Film Theories
    • Course Code : FLM2201 Type : Elective Credit : 3.00
  • Marketing Management
    • Course Code : MGT2251 Type : Elective Credit : 3.00
  • Understanding light through the lens
    • Course Code : PHT2251 Type : Elective Credit : 3.00
  • Romantic Poetry
    • Course Code : ENG2251 Type : Elective Credit : 3.00
  • World Geography
    • Course Code : TRM2251 Type : Elective Credit : 3.00
  • Health Education, Volleyball, Lawn Tennis & Athletics
    • Course Code : PES002 Type : Elective Credit : 3.00
  • Contemporary Development Studies
    • Course Code : SW1201 Type : Elective Credit : 3.00

2nd Year

Semester 3

  • UG FL French III
    • Course Code : LAN2351 Type : Credit : 2.00
  • UG FL German III
    • Course Code : LAN2352 Type : Credit : 2.00
  • UG FL Spanish III
    • Course Code : LAN2353 Type : Credit : 2.00
  • Group Dynamics And Team Building
    • Course Code : BEH2351 Type : Credit : 1.00
  • Reading And Comprehension
    • Course Code : CSS2351 Type : Credit : 1.00
  • Fashion Illustration
    • Course Code : FCO2301 Type : Credit : 2.00
  • Fashion Communication
    • Course Code : FCO2302 Type : Credit : 2.00
  • Basics of Pattern Making & Garment Construction
    • Course Code : FCO2303 Type : Credit : 3.00
  • Social & Psychological Aspects of Clothing
    • Course Code : FCO2304 Type : Credit : 2.00
  • Fashion Studies
    • Course Code : FCO2305 Type : Credit : 2.00
  • Intellectual Property Rights-II
    • Course Code : FCO2306 Type : Credit : 2.00
  • Introduction to CAD
    • Course Code : FCO2307 Type : Credit : 3.00
  • Summer Project
    • Course Code : FCO2308 Type : Credit : 2.00
  • Developmental Economics
    • Course Code : ECO1301 Type : Elective Credit : 3.00
  • Introduction to 3D
    • Course Code : ANI2351 Type : Elective Credit : 3.00
  • The Novels of England
    • Course Code : ENG2351 Type : Elective Credit : 3.00
  • Financial Management
    • Course Code : MGTMT2303 Type : Elective Credit : 3.00
  • Camera Design & types of lenses
    • Course Code : PHT2351 Type : Elective Credit : 3.00
  • Gender Studies
    • Course Code : SW1301 Type : Elective Credit : 3.00
  • Tourism Product Of India
    • Course Code : TRM2351 Type : Elective Credit : 3.00
  • Anatomy& Physiology, kabaddi & Athletics
    • Course Code : PES003 Type : Elective Credit : 3.00

Semester 4

  • Stress and coping strategies
    • Course Code : BEH2451 Type : Credit : 1.00
  • Corporate Communication
    • Course Code : CSS2251 Type : Credit : 1.00
  • UG FL French IV
    • Course Code : LAN2451 Type : Credit : 2.00
  • UG FL German IV
    • Course Code : LAN2452 Type : Credit : 2.00
  • UG FL Spanish IV
    • Course Code : LAN2453 Type : Credit : 2.00
  • Fashion Illustration & Model Drawing II
    • Course Code : FCO2401 Type : Credit : 2.00
  • Advanced Computer Aided Design(CAD)
    • Course Code : FCO2402 Type : Credit : 2.00
  • Trend Forecast and Design
    • Course Code : FCO2403 Type : Credit : 3.00
  • Traditional Indian Textile-I
    • Course Code : FCO2404 Type : Credit : 2.00
  • Fashion Photography
    • Course Code : FCO2405 Type : Credit : 2.00
  • Basic Draping
    • Course Code : FCO2406 Type : Credit : 2.00
  • Product Styling
    • Course Code : FCO2407 Type : Credit : 3.00
  • Fashion: Business, laws, Ethics & Communication
    • Course Code : FCO2408 Type : Credit : 2.00
  • Fashion Public Relations
    • Course Code : FCO2409 Type : Credit : 3.00
  • Technology of Textile Manufacturing
    • Course Code : FCO2410 Type : Credit : 2.00
  • Adobe Illustrator
    • Course Code : ANI2451 Type : Elective Credit : 3.00
  • Early and contemporary world cinema
    • Course Code : FLM2451 Type : Elective Credit : 3.00
  • Specific Themes in Human rights
    • Course Code : LAW2452 Type : Elective Credit : 3.00
  • Business Environment
    • Course Code : MGT2404 Type : Elective Credit : 3.00
  • Tourism Trends in India
    • Course Code : TRM2451 Type : Elective Credit : 3.00

3rd Year

Semester 5

  • UG FL French V
    • Course Code : LAN2551 Type : Credit : 2.00
  • UG FL German V
    • Course Code : LAN2552 Type : Credit : 2.00
  • UG FL Spanish V
    • Course Code : LAN2553 Type : Credit : 2.00
  • Individual Society And Nations
    • Course Code : BEH2551 Type : Credit : 1.00
  • Employability Skill
    • Course Code : CSS2551 Type : Credit : 1.00
  • Digital Portfolio
    • Course Code : FCO2501 Type : Credit : 3.00
  • Fashion Art Illustration & Model Drawings-III
    • Course Code : FCO2502 Type : Credit : 3.00
  • Traditional Indian Textiles-II
    • Course Code : FCO2503 Type : Credit : 3.00
  • Fashion Retail management and brand promotion
    • Course Code : FCO2504 Type : Credit : 3.00
  • Spatial Styling
    • Course Code : FCO2505 Type : Credit : 3.00
  • Creative Direction
    • Course Code : FCO2506 Type : Credit : 2.00
  • Industry Interaction
    • Course Code : FCO2507 Type : Credit : 3.00
  • History of Indian Costumes
    • Course Code : FCO2508 Type : Credit : 2.00
  • Jouralism and content writing
    • Course Code : FCO2509 Type : Credit : 3.00
  • Digital Editing
    • Course Code : ANI2551 Type : Elective Credit : 3.00
  • Introducion to other visual forms
    • Course Code : FLM2551 Type : Elective Credit : 3.00
  • Legislation themes in Human Rights
    • Course Code : LAW2552 Type : Elective Credit : 3.00
  • Entrepreneurship Development
    • Course Code : MGTMT2505 Type : Elective Credit : 3.00
  • Tour Packaging
    • Course Code : TRM2551 Type : Elective Credit : 3.00

Semester 6

  • Interpersonal Communication & Relationship Management
    • Course Code : BEH2651 Type : Credit : 1.00
  • Workplace Communication
    • Course Code : CSS2451 Type : Credit : 1.00
  • Research Methodology
    • Course Code : FCO2603 Type : Credit : 2.00
  • Appreciation of World Textile
    • Course Code : FCO2608 Type : Credit : 3.00
  • Computer Aided Design(CAD)-III
    • Course Code : FCO2602 Type : Credit : 2.00
  • Fashion Art Illustration & Model Drawing-IV
    • Course Code : FCO2601 Type : Credit : 2.00
  • Fashion Retail and Merchandizing
    • Course Code : FCO2605 Type : Credit : 3.00
  • Environment & Green Manufacturing
    • Course Code : FCO2606 Type : Credit : 2.00
  • Personal Styling
    • Course Code : FCO2607 Type : Credit : 2.00
  • Fashion Editorial Styling
    • Course Code : FCO2610 Type : Credit : 2.00
  • Colloquium
    • Course Code : FCO2604 Type : Credit : 2.00
  • The Business of Luxury Fashion
    • Course Code : FCO2609 Type : Credit : 2.00
  • Project
    • Course Code : ANI2651 Type : Elective Credit : 3.00
  • Critical Analysis ,critical reading and writing on cinema
    • Course Code : FLM2651 Type : Elective Credit : 3.00
  • Business Policy & Strategic Management
    • Course Code : MGT2651 Type : Elective Credit : 3.00
  • Portfolio
    • Course Code : PHT2651 Type : Elective Credit : 3.00
  • Hospitality & Tourism Marketing
    • Course Code : TRM2651 Type : Elective Credit : 3.00

4th Year

Semester 7

  • Media Studies in Fashion
    • Course Code : FCO2701 Type : Credit : 2.00
  • Advance Digital Presentation Techniques
    • Course Code : FCO2702 Type : Credit : 2.00
  • Fashion Event Management
    • Course Code : FCO2703 Type : Credit : 3.00
  • Creative Advertising
    • Course Code : FCO2704 Type : Credit : 2.00
  • E commerce and Digital Marketing
    • Course Code : FCO2705 Type : Credit : 2.00
  • Visual Merchandizing
    • Course Code : FCO2706 Type : Credit : 2.00
  • Summer Internship Evaluation
    • Course Code : FCO2707 Type : Credit : 6.00
  • History of Western Costumes
    • Course Code : FCO2708 Type : Credit : 2.00
  • Consumer Psychographics
    • Course Code : FCO2710 Type : Credit : 3.00
  • Project Broadcast media and Fashion
    • Course Code : FCO2709 Type : Credit : 2.00

Semester 8

  • Graduation Design Collection /Fashion Industry Projects
    • Course Code : FCO2801 Type : Credit : 16.00