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BBA (3 Continent)

Program Code 17104


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Campus Mumbai

Institute Amity Business School, Mumbai

University Amity University Maharashtra

Eligibility 10+2 min 55%

Duration 3 Years

Selection Process

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 2.08
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Course Structure

1st Year

Semester 1

  • UG FL GERMAN-I
    • Course Code : FLG2111N Type : Credit : 1
  • ENVIRONMENTAL STUDIES
    • Course Code : ENV2116N Type : Credit : 4
  • INTERIOR DESIGN
    • Course Code : IND2110N Type : Credit : 4
  • PRINCIPLES OF MARKETING-I
    • Course Code : POM2104N Type : Compulsory Credit : 4
  • FUNDAMENTALS ACCOUNTING
    • Course Code : FOA2102N Type : Compulsory Credit : 3
  • MANAGEMENT FOUNDATIONS
    • Course Code : MGF2101N Type : Compulsory Credit : 2
  • PRINCIPLES OF ECONOMICS
    • Course Code : POE2103N Type : Compulsory Credit : 3
  • BEHAVIOURAL SCIENCE-I
    • Course Code : BEH2113N Type : Behav. Science Credit : 1
  • EFFECTIVE LISTING
    • Course Code : CSE2112N Type : Business Comm. Credit : 1

Semester 2

  • German-II
    • Course Code : FLG2211N Type : Credit : 2
  • Introduction to Communication Skills
    • Course Code : CSE2212N Type : Credit : 1
  • Organizational Behavior
    • Course Code : OBH2201N Type : Credit : 3
  • Business Law
    • Course Code : BLW2202N Type : Credit : 3
  • Human Values & Professional Ethics
    • Course Code : HVP2203N Type : Credit : 2
  • Business Statistics
    • Course Code : BST2204N Type : Credit : 4
  • Understanding Business Cases
    • Course Code : UBC2217N Type : Credit : 2
  • Behavioural Science-II (Problem Solving & Creative Thinking)
    • Course Code : BEH2213N Type : Credit : 1
  • Interior Design-II
    • Course Code : IND2210N Type : Elective Credit : 4

2nd Year

Semester 3

  • ORGANIZATIONAL BEHAVIOR
    • Course Code : MGT2351 Type : Credit : 3
  • MANAGEMENT INFORMATION SYSTEMS
    • Course Code : MGT2302 Type : Credit : 3
  • ANALYTICAL DECISION MAKING
    • Course Code : MGT2304 Type : Credit : 3
  • READING & COMPREHENSION
    • Course Code : CSS2351 Type : Credit : 1
  • GROUP DYNAMICS AND TEAM BUILDING
    • Course Code : BEH2351 Type : Credit : 1
  • UG FL SPANISH-III
    • Course Code : LAN2353 Type : Credit : 2
  • BUSINESS ENVIRONMENT
    • Course Code : MGT2352 Type : Credit : 3
  • CORPORATE ACCOUNTING
    • Course Code : MGT2301 Type : Credit : 3
  • READINGS IN MANAGEMENT
    • Course Code : MGT2330 Type : Credit : 1
  • UG FL GERMAN-III
    • Course Code : LAN2352 Type : Credit : 2
  • FASHION FORECASTING
    • Course Code : FST2308 Type : Elective Credit : 3
  • SAFETY AWARENESS AND TRAINING
    • Course Code : ISRM 201 Type : Elective Credit : 3
  • MERGERS & ACQUISITIONS
    • Course Code : ECO2304 Type : Elective Credit : 3

Semester 4

  • Entrepreneurship Development
    • Course Code : MGT2451 Type : Credit : 3
  • Production & Operations Management
    • Course Code : MGT2401 Type : Credit : 3
  • Research Methodology & Report Preparation
    • Course Code : MGT2402 Type : Credit : 3
  • Financial Management
    • Course Code : MGT2403 Type : Credit : 3
  • Corporate Communication
    • Course Code : CSS2451 Type : Credit : 1
  • Stress and Coping Strategies
    • Course Code : BEH2451 Type : Credit : 1
  • UG FL German - IV
    • Course Code : LAN2452 Type : Credit : 2
  • UG FL Spanish-IV
    • Course Code : LAN2453 Type : Credit : 2
  • Readings in Management
    • Course Code : MGT2430 Type : Credit : 1
  • Personal Financial Planning
    • Course Code : MGT2405 Type : Credit : 3
  • Term Paper
    • Course Code : MGT2431 Type : Elective Credit : 2
  • Project (with Presentation & Evaluation)
    • Course Code : MGT2432 Type : Elective Credit : 3
  • Workshop / Certification (Discipline Specific) (1credit per workshop)
    • Course Code : MGT2433 Type : Elective Credit : 1
  • Study Abroad (12 days)
    • Course Code : MGT2434 Type : Elective Credit : 3
  • Industrial Hygiene, Occupational Health & Disaster Management
    • Course Code : ISRM 202 Type : Elective Credit : 3
  • Textile of India
    • Course Code : FST2407 Type : Elective Credit : 3
  • Business Information & Data Base System
    • Course Code : MGT2404 Type : Elective Credit : 3
  • Sales & Distribution Management
    • Course Code : MGT2406 Type : Elective Credit : 3

3rd Year

Semester 5

  • COST ACCOUNTING
    • Course Code : MGT2501 Type : Credit : 3
  • OPERATIONS RESEARCH
    • Course Code : MGT2551 Type : Credit : 3
  • MANAGEMENT ACCOUNTING
    • Course Code : MGT2502 Type : Credit : 3
  • EMPLOYABILITY SKILLS
    • Course Code : CSS2551 Type : Credit : 1
  • INDIVIDUAL SOCIETY AND NATIONS
    • Course Code : BEH2551 Type : Credit : 1
  • UG FL SPANISH-V
    • Course Code : LAN2553 Type : Credit : 2
  • SUMMER INTERNSHIP (EVALUATION)
    • Course Code : MGT2535 Type : Credit : 6
  • READINGS IN MANAGEMENT
    • Course Code : MGT2530 Type : Credit : 1
  • SIMULATION -I
    • Course Code : MGT2534 Type : Credit : 1
  • DOMAIN ELECTIVES (NTCC)
    • Course Code : MGT2500 Type : Credit : 0
  • UG FL GERMAN-V
    • Course Code : LAN2552 Type : Credit : 2
  • SERVICE MARKETING
    • Course Code : MGT2504 Type : Elective Credit : 3
  • FINANCIAL SERVICES
    • Course Code : MGT2506 Type : Elective Credit : 3
  • INTERNATIONAL MARKETING
    • Course Code : MGT2505 Type : Elective Credit : 3
  • CONTROL OF WORKPLACE HAZARDS
    • Course Code : ISRM 301 Type : Elective Credit : 3
  • VISUAL MARCHANDISING
    • Course Code : FST2501 Type : Elective Credit : 3
  • PRINCIPLES OF INVESTMENT MANAGEMENT
    • Course Code : MGT2507 Type : Elective Credit : 3

Semester 6

  • International Business Management
    • Course Code : MGT2651 Type : Credit : 3
  • Business Policy & Strategic Management
    • Course Code : MGT2601 Type : Credit : 3
  • Simulation-II
    • Course Code : MGT2636 Type : Credit : 0
  • Research Project
    • Course Code : ISRM 302 Type : Credit : 3
  • Domain Electives (NTNC)
    • Course Code : MGT2600 Type : Credit : 0
  • Workplace Communication
    • Course Code : CSS2651 Type : Credit : 2
  • Interpersonal Communication and Relationship Management
    • Course Code : BEH2651 Type : Credit : 1
  • E-Commerce in Fashion
    • Course Code : FST2608 Type : Credit : 3
  • Dissertation
    • Course Code : MGT2637 Type : Compulsory Credit : 9
  • Advertising and Sales Promotion
    • Course Code : MGT2603 Type : Elective Credit : 3
  • Retail Management
    • Course Code : MGT2604 Type : Elective Credit : 3
  • Corporate Tax Planning
    • Course Code : MGT2605 Type : Elective Credit : 3
  • Advanced Corporate Finance
    • Course Code : MGT2607 Type : Elective Credit : 3
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